Assessment for Learning Conference Branding/Storytelling
The Assessment for Learning Project (ALP) hired Gather&Create to create the logo and branding for the organization’s Fall 2019 conference. We helped design schedules, printed materials, t-shirts, and the website for the conference, which was held in San Diego, California, and hosted hundreds of educators from around the country. Our team also provided storytelling support — designing the opening collection of audio clips that highlighted voices of students as a compelling invitation to why we should reimagine assessment.
Logo
We provided a collection of logo designs for the client. Once the logo was chosen, it set the style for the branding and the rest of the web design was created.
Swag
We designed t-shirts, posters, table cards, and stylized the agenda. Our team handled the printing and ordering of the shirts, coordinating with a local printer in Pennsylvania where Gather&Create is based.